My purpose is simple: Empower, Educate, and Elevate Lives

I’m Brandy White Elk, Broker and Owner of Innovative Real Estate Strategies (IRES). When I began my journey in the Las Vegas real estate market over two decades ago, I couldn’t have predicted where it would lead—but I knew I wanted to make a meaningful impact. What started as a desire to help people navigate complex housing decisions has grown into a full-service brokerage rooted in purpose, strategy, and heart.

Over the years, through dedication and resilience, IRES has helped families find their next home and has guided homeowners in selling their properties for the highest and best net possible. We’ve since evolved to include a successful short sale team, a strong REO division, a growing investor portfolio, and a results-driven property management department.

But beyond our growth and the services we offer, what I value most is the trust we’ve built with the families and individuals we serve.

At IRES, we don’t just help people buy, sell, or manage homes—we walk alongside them as partners in building stability, equity, and lasting wealth. Our clients often become lifelong relationships, and many feel like extended family. That’s the kind of legacy I strive to create every day.

If you’re looking for more than just a transaction—if you want a team that puts you & your family’s goals at the center—then welcome. We’re honored to help you move forward with confidence and care.